Action plan for Stage VWe have developed our product for market in unit IV. We designed HACCP, GMP and GHP which would help us to give high quality product. We worked on shelf life, packaging and legislation. Furthermore, we will be working on following tasks in next unit:
Finish unfinished task of unit IV i.e. shelf life experiment and conclude results of it.
Propose the final marketing plan with marketing strategy which includes marketing objective, product and market background, marketing analyses etc.
Propose a product launch strategy which included targeting strategies, timing strategies etc.
Conduct product test launch with presentation of the product including product label and product launch poster
Gantt chart for Stage V:
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